Branding is the identity to the company, which is why I approach branding design with compelling brand strategies, engaging brand experiences, and memorable brand identities. With effective messaging, marketing, and mutual trust I help businesses create relationships with their audience.
My branding experience ranges from creating brand guidelines, Employee Handbooks, logo design, to brochure design and more.
Outlined and designed brochures for over 25,000 Columbus State Community College students while working with HR, marketing, business coordinator, and creative director.
I created the entire Brand Guidelines for an insurance company from end to end. It was a 20 page project outlining the companies mission, purpose, tagline, iconography, photography, typography, logo, lockup, color palettes, etc. I collaborated with the marketing team and creative director for this project.
I redesigned The Japan Marketplace's 40 page employee handbook. I collaborated with HR, general affairs, assistant director, director, and CEO to design and deliver over 250+ handbooks to employees.
I have created numerous labels for different food products within our stores. I have extensively worked with other languages and keeping in mind accessibility.
Yumiko An is a green tea instructor. I helped create the logo and business cards for her. She requested a more traditional look with colors that reflect matcha powder. The circle is called Enso which is a sacred symbol in Zen Buddhism. It represents connection, the circle of life, and beauty in imperfection.
I2B is a fictional company that I designed a logo for. I2B is a software manufacturing company that develops secure storing technology and information sharing software.
I created a mockup logo with the intention of a luxury look. The logo displays two golden ginkgo leaves, because in Japanese culture the ginkgo leaf represents hope, beauty, and longevity.
Aroma Laboo is an Acupuncturist, Medical Aroma Advisor, and Yoga instructor company. Here my client requested a business card that was fun, colorful, welcoming, and yet still professional looking.
Gracie Becker is a professional photographer and videographer stationed in Columbus, OH. Her vision was a logo that represented her, which in this case was her initials and her favorite animal as requested.
L'Ecole 41 is a Walla Walla artisan winery that I designed a mock up logo for. L'Ecole means school in French, so I designed a telescope to encapsulate the discovery that comes with education.